Beauty event · Minori · Amalfi Coast
The final stop of the Rhode Summer Station 2026 arrives in Minori for four days dedicated to the Summer ’26 collection.
From August 20 to 23, the traveling kiosk of the brand founded by Hailey Bieber welcomes the community in one of the brightest villages on the Amalfi Coast.
- Dates
- –
- Hours
- –
- Location
- Via Roma 42, Minori
- Access
- First come, first served
Rhode Summer Station 2026 in Minori: Essential Information
The Rhode Summer Station 2026 in Minori takes place at Via Roma 42 from August 20 to 23, 2026, daily from 11:00 AM to 7:00 PM. Entry follows order of arrival, with wristbands linked to time slots and limited daily availability.
Last verified: , on the official Rhode events page. For stock and changes, check the official source before traveling.
Rhode Summer Station 2026 in Minori: the beauty pop-up meets the Amalfi Coast
Minori becomes for four days one of the international capitals of beauty culture. The Rhode Summer Station, a traveling kiosk that during summer 2026 crosses cities in North America and Europe, concludes its journey on the Amalfi Coast.
The choice of Minori is particularly charming: the sea, lemon groves, Mediterranean architecture, and the village’s more intimate atmosphere blend perfectly with Rhode’s essential and luminous aesthetic. This is not just a temporary retail space, but a live experience designed to discover the collection, try the shades, and meet the brand’s community.
Official information: the event takes place at Via Roma 42, 84010 Minori (SA), from to , daily from to . For last-minute updates, always check the official Rhode events page.
Rhode: intentional skincare, essential formulas, and an aesthetic that has gone global
Founded by Hailey Bieber, Rhode has built its identity around a curated, understandable routine focused on skin barrier health. The brand describes its philosophy with five core values: simplicity, accessibility, authenticity, quality, and transparency.
The formulas are developed with input from dermatologists, chemists, and industry experts and focus on carefully selected ingredients to offer everyday products suitable for different skin needs. Rhode also states that its formulas are vegan, cruelty-free, gluten-free, and fragrance-free. This balance of research, minimalist design, and contemporary communication has transformed the brand into one of the most recognizable beauty phenomena in recent years.
Essential routine
A focused selection of skincare and makeup-skincare products designed to be easy to integrate into daily life.
Skin barrier
Hydration, comfort, and barrier support are at the heart of the formulation philosophy communicated by the brand.
Global community
Pop-ups and events transform product launches into real encounters, shared experiences, and moments to live in person.
What you can find at the Summer Station in Minori
According to information published by Rhode, at the kiosk you can discover and purchase a selection from the Summer ’26 Collection, try the products, and receive assistance from the team to find your favorite shades.
Announced products
- Pocket Bronze
- Highlight Milk
- Glazing Milk and Glazing Mist
- Pocket Brush
- New shades of Peptide Lip Shape
- Limited edition Peptide Lip Tints
- Limited edition Snap-On Lip Cases
- Limited edition Terry Bag
Tour exclusives
Each stop features an exclusive Rhode Tour Hoodie, made by SKYLRK and designed for the host city. The hoodie will be available only at the kiosk, in limited quantities, with a maximum of one per person.
Small gifts, surprises, and tour merchandise are also announced while supplies last.
Limited availability and sales on a first-come, first-served basis. Rhode specifies that purchases made at the event are final sale. Cash, credit cards, and debit cards are accepted.
How access works: wristbands and time slots
Access is organized on a first come, first served basis. The team distributes wristbands to people in line, each associated with a time slot: after receiving it, you can return at the indicated time to enter and shop.
- Arrive early: the event is highly anticipated and wait times can be long.
- Receive the wristband: the time slot lets you know when to return.
- Keep your token if you get one: those who manage to reserve a hoodie receive a token to present during their purchase window.
- Check capacity: if the line reaches the daily limit, access is not guaranteed; it may reopen later if availability frees up.
Practical tip for August: bring water, a hat, and sunscreen, wear light clothing, and check the forecast. Rhode states that umbrellas and small treats will be available on-site, but it’s best to arrive already prepared for the heat.
How to get to Minori for the Rhode Summer Station
Rhode’s official recommendation is to take the ferry from Salerno. In August, traffic on the SS163 can be heavy and parking in Minori is limited; for this reason, it’s worth planning your trip and checking schedules on the day.
From Salerno by ferry
This is the most scenic option and, in favorable weather and sea conditions, one of the easiest. Travelmar departures from Salerno leave from Piazza della Concordia, near the train station; the connection to Minori takes approximately 40 minutes, depending on the route. Schedules may change due to weather or operational needs.
Check official Travelmar 2026 schedules or visit the online ferry booking.
From Naples city center or Naples Centrale
A practical option is to reach Salerno by train and continue from the nearby Piazza della Concordia pier by ferry. Alternatively, you can request a private transfer directly to Minori, especially useful for families, small groups, travelers with luggage, or tight schedules.
From Naples Capodichino Airport
You can reach Naples Centrale and continue by train to Salerno, then board for Minori. Those who prefer to avoid transfers can arrange a private transfer by car or minivan directly from the airport to the event address.
From Salerno Costa d’Amalfi Airport
During the event period, a SITA Sud connection is published between the airport and the Amalfi Coast with a stop in Minori; days and times depend on flight schedules. Always check the updated official schedule. For a tailored arrival, you can book a private transfer.
From Amalfi, Maiori, Positano, or other villages
Depending on your departure location, you can choose between seasonal ferry, SITA Sud bus, taxi, or private transfer. From Maiori, Minori is very close; from Ravello, you need to descend to the coast. In high season, it’s wise to allow extra time and not rely on tight connections.
By car
Minori is located along State Road 163 Amalfitana. The route is spectacular but can be slow on the busiest days. Local parking is limited: those arriving by car should leave early, check for any traffic restrictions, and not assume a parking spot will be available near the kiosk.
Reach Minori with Amalfi Coast Lovers services
For those seeking a simpler journey, Amalfi Coast Lovers can arrange private solutions from airports, stations, ports, hotels, and addresses in Campania. The service is tailored based on departure point, time, number of guests, luggage, and availability.
Private transfer
Car or minivan with driver from Naples, Salerno, airports, stations, ports, and Amalfi Coast locations to Minori.
Custom tour
Combine the event with a stop in Amalfi, Ravello, Maiori, or a local experience, with a realistic itinerary considering traffic and schedules.
Coast by sea
Complete your day with a boat tour or ask for assistance in finding available connections and services by sea.
Amalfi Coast Lovers services are separate from the Rhode event, subject to availability, and confirmed with a quote. Amalfi Coast Lovers is not the organizer of the Rhode Summer Station.
What to see in Minori while waiting for your time slot
The wristband system may leave free time between receiving your slot and entry. It’s the perfect opportunity to experience Minori at a relaxed pace.
A walk through the village
- The Minori waterfront and beach
- The Basilica of Santa Trofimena
- The Roman Villa and its archaeological spaces
- A break among pastry shops, gelaterias, and lemon specialties
For those with more time
The Lemon Path connects Minori and Maiori through steps, terraces, and coastal views. In August, it’s best to tackle it during cooler hours, with proper shoes and water, making sure you have enough time to return for your assigned slot.
Frequently asked questions about the Rhode Summer Station in Minori
When does the Rhode Summer Station 2026 take place in Minori?
From August 20 to 23, 2026, daily from 11:00 AM to 7:00 PM.
Where exactly is the kiosk located?
At Via Roma 42, 84010 Minori, province of Salerno, on the Amalfi Coast.
Is a reservation required?
On-site access is first come, first served. The team distributes wristbands with time slots until available capacity is reached. The Rhode website also has an RSVP form, but official updates and access rules should always be checked before departure.
Can you try the products?
Yes. Rhode indicates that visitors can try the products and receive assistance from the team before purchasing.
How do you purchase the exclusive tour hoodie?
After receiving your wristband, and while supplies last, you can receive a token that allows you to purchase a hoodie during your assigned slot. The announced limit is one hoodie per person.
What is the recommended way to get to Minori?
Rhode recommends the ferry from Salerno. Buses, taxis, and private transfers are also available. Those traveling by car should consider traffic and limited parking.
Official Rhode channels to follow
For confirmations, last-minute changes, availability, and tour content, the main source remains Rhode. Follow the brand on its official channels: